News.
The latest industry news from around the globe.
Augmented Reality, Virtual Reality, Artificial Intelligence and experiential marketing trends continue to evolve at outstanding pace. Whitespace Digital reports on the latest from across the industry.
Frontgrid to launch new suite of flying attractions at SEA Expo 2024
Frontgrid, an expert in adventure leisure and virtual reality attractions and the creator of ParadropVR, the world’s first under-canopy flying experience, has announced that it will attend this year’s Saudi Entertainment & Amusement (SEA) Expo.
Augmented reality experience coming to Brighton’s Spiegeltent
An immersive augmented reality experience is coming to a pop-up festival this week.
Melbourne agent conducts first Virtual Reality-enhanced property auction
A Melbourne real estate agent is believed to be the first auctioneer to sell a residential property under the hammer while wearing Virtual Reality goggles, which meant the vendors could see all the action.
Driving A Škoda Supercar? On PlayStation It’s A Virtual Reality
You can now drive a Škoda supercar, as the budget carmaker has designed a speedy new concept vehicle but only on your PlayStation.
Amare takes flight: Brussels Airlines and Tomorrowland unveil augmented reality livery on new Airbus A320neo
Brussels Airlines and Tomorrowland debut “Amare,” a new Belgian Icon symbolising unity and the fusion of the music festival and airline brands.
Virtual reality experience aboard the International Space Station lands in Texas
From being the first word spoken on the moon to the city’s current status as a spaceport, Houston has always had a fascination with traveling to space.
Pixotope Brings the Power of Unreal Engine to Automated and News Broadcast Graphics
Pixotope is bringing cinematic-quality graphics and immersive content experiences powered by Unreal Engine to news, sports programs, and other fast-paced planned, yet dynamic workflows.
Canon’s new VR headset brings live concerts to your living room
Canon is breaking new ground in the realm of virtual reality with the development of a hybrid display VR headset designed to revolutionize music experiences.
Art from a long-dead civilization springs back to life
Moving experience at the Museum of the Ancient Near East adds ‘layer of mixed reality’ to exhibits. Opening the Snapchat app in this third-floor museum gallery summons a moment of unexpected magic.
Paris’s Orsay museum marks 150 years of Impressionism with virtual reality
The Orsay Museum in Paris is marking 150 years of Impressionism from Tuesday with an unprecedented reassembling of the masterpieces that launched the movement, and a virtual reality experience that takes visitors back in time.
Brigade Electronics to bring virtual reality to its stand at WasteExpo 2024
Brigade Electronics will be bringing virtual reality to its stand when it attends WasteExpo 2024 in Las Vegas from May 7th to 9th.
Alibaba’s Taobao launches 3D-capable shopping app ahead of Apple’s mainland release of Vision Pro mixed-reality headset
Alibaba Group Holding’s Taobao, China’s largest online marketplace, has launched a new shopping app with three-dimensional functions designed for the Vision Pro mixed-reality headset, as mainland consumers await the domestic release of Apple’s latest product.
“Augmented History” reincarnates the Historic Third Ward’s ghost signs
We call the faded painted exterior signs around us “ghost signs,” because they linger, often just barely visible to the naked eye, though sometimes, as at the old Wisniewski radio on Kinnickinnic Avenue right now, a well-preserved sign is newly uncovered through augmented reality.
Best Buy launches new AR tech exploration app for Apple Vision Pro
Today Best Buy announced a new way that their customers can explore, discover and bring new technology to life in their own living space. Best Buy Envision is an app exclusively available on the Apple Vision Pro that helps users plan their ultimate home technology setup.
Festival de Cannes announces Immersive Competition to recognize immersive storytelling
The Festival de Cannes, a globally renowned film festival, has recently announced that it will this year introduce a new competition dedicated to immersive works for the Festival’s 77th edition.